9 Nov 2010

E-mail Marketing Tool Changes Ads Based on Location & Time - LiveIntent - Real Time Geo Targeted Email Marketing.

A New York City startup has developed a service that delivers advertising creative in an e-mail marketing message on the fly - depending on when or where it's opened.

"It gives you the message you are supposed to get right now," Dave Hendricks, chief operating officer, LiveIntent, said in an interview. "If the offer or message was for one thing [product or service] on Tuesday and it's invalid by Thursday, we're not going to send you creative" for Tuesday's offer, he said.

Explore Live Intent at http://liveintent.com/ and see the LiveIntent Optimized Email Demo here http://liveintent.com/demo.php

7 Oct 2010

PlacePunch Launches Location-Based Marketing Platform For Foursquare, Twitter And Facebook

Sep 8, 2010

As location-based services have emerged as compelling ways for businesses to interact with potential customers, there have been a flux of marketing and social media platforms that help set up campaigns. Context Optional, SnackSquare, Geotoko, Sprout Social and a number of other platforms are helping brands run campaigns on services like Foursquare, Twitter, Gowalla and now Facebook Places. PlacePunch is launching its platform in the space, and has already enlisted a well-known brand as a client.

7 Sep 2010

Location Based Advertising: Game-Changing Opportunities for Internet Marketing with Foursquare, Facebook Pages, Gowalla, Yelp

Tuesday, September 07, 2010
location based social media marketingWe are at the beginning of an exciting new era of location based advertising that integrates geo-location with advertising and apps. Foursquare, Facebook Places, Gowalla, Yelp, BrightKite, Loopt. These are just a few of the geo location based applications that are going to change everything in advertising & marketing.  Location based advertising allows anyone to target potential customers when they are within a certain distance from a select location such as a store, event or meeting place. Start thinking now how your business can integrate its goals, offerings, services and products with location based advertising opportunities.

Have you claimed your business location in Foursquare or Facebook Pages? Do it today. We can help with all of your social media marketing needs. Take control of your social media presence so your existing and potential future clients and customers can accurately find, check in and post about your business.

31 Aug 2010

Resort Combines Facebook Places, Gowalla, Nike+ for Social Media Skiing - Resort Social Media Marketing Company

Colorado-based Vail Resorts is launching a new location-based social media service at its many mountain destinations--some of which are the largest in the U.S. Called EpicMix, the service acts as a cross between Nike+ and Gowalla, and enables users to check-in on the slopes through Facebook Places to earn pins and rewards for various skiing accomplishments, view the location of friends and family on the mountain, and track ski routes and vertical feet traveled. Vail's EpicMix is an innovative use of social media, showing that it's not just a tool confined to big cities or national companies, but has a more intimate application too on a hyper-local level.

Using an RFID chip embedded into lift passes, a skier's journey is captured through every scan it receives on the mountain. No smartphones are required--check-ins are automatic and can be accessed at anytime online or through EpicMix's mobile app for the iPhone, Android, and other devices.

Looking to plug social media into your resort's online or offline marketing strategy? Contact us today for a free 30 minute resort social media marketing consultation today here: http://stirsolutions.com/consultation Read about our social media marketing services here: http://stirsolutions.com/social-media

24 Jun 2010

Geomarketing: Ten Foursquare marketing campaigns

Geolocation-based social network Foursquare just might be the internet's 'next big thing'. While it isn't anywhere close to the size of Twitter or Facebook, the young company last month passed the million user mark.

That's a memorable milestone for any consumer internet startup, but the company's progress is perhaps better measured by the number of marketing deals it has inked with bigger companies. Here are 10 of those deals.

BrentPurves.com's Posterous

Brent Purves is a Vancouver Internet marketing consultant & social media marketing strategist for businesses in Canada, USA and around the world. Learn more at Stir, an online marketing, advertising & web solutions agency.

http://www.BrentPurves.com
http://www.StirSolutions.com

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